Q. I am a new Affiliate Manager with no experience; will your course be beneficial to me?

A. This course is designed for people like you that need to learn your job as quickly as you can – and as thoroughly as you can. You'll find great foundational information, how-to instructions and tips and advice from a variety of affiliate marketing professionals. Everything is online and available for you to view at your convenience.

Q. I’ve been in Affiliate Marketing for a few years; how will this course help me?

A. AC Certified is the first comprehensive training course for Affiliate Managers. This means that even those of us who have been in the industry for years haven’t had a formal education on the topic.
Though we’ve come a long way in this self-taught world, having a full course that covers everything from fundamentals to advanced strategies is a great way to ensure that everyone from beginners through veterans has received a complete set of information.
We have a number of students that have 3 or more years of experience in this space who have said that they’ve learned something new in every section of the course.
A few of them have said it has helped them connect the dots and helped them feel confident in trying some of the newer strategies.

Q. Will taking AC Certified increase my ability to be hired?

While we don't have any hard stats on the probability of getting a job, we can say that prior to even announcing this course, we have had a steady flow of companies coming to us looking for qualified managers. Within a week of launching the course we have built a waiting list of over 50 companies looking to hire managers as soon as possible.

Q. What are mini-certifications?

The mini-certifications are going to be priced between $200 and $800 each.
They span a wide variety of topics including how-to instruction for using specific network/platform interfaces, advanced recruitment strategies and integrated marketing campaigns.

Q. I have signed up on the AC Certified site, but I haven't gotten a confirmation email or further instructions.  What is the next step?

Your verification email probably got trapped in your spam folder.  If you can't find it in your spam folder then just get in touch with Sarah by email at sarah@affiliateclassroom.com or by phone at 301-314-5836 so she can manually verify your account.

Q. I have attended an Affiliate Classroom live training event in the past and it was recorded.  Where can I access video footage?

The video footage from our live events is integrated into the course. So, you’ll see the footage as you make your way through the course. Plus, all Certified Managers will have access to a library that holds videos, resource sheets and any other materials we publish after they’ve completed the course.

Q. What are the topics covered in the course?

Module 1 -  Foundational Affiliate Marketing Concepts
In this Module you will learn what affiliate marketing is, the different types of affiliate marketing, who the key participants are and their roles, the differences between various types of networks and merchants, and other important concepts.

Module 2 - The Affiliate Anatomy
In this Module you will learn to understand your affiliates in terms of their preferred marketing methods, and you will learn more about the contribution affiliates make to the affiliate marketing and sales process.

 Module 3 - Affiliate Marketing Technology Platforms
In this Module you will learn the basics of affiliate tracking and management technology, how to choose the right platform for your program, and best practices involving cookies.

Module 4 - Launching And Relaunching An Affiliate Program
In this Module you will learn about one of the most involved projects that an affiliate manager is responsible for: the launch or relaunch of an affiliate program. It requires a mix of marketing, sales, graphic design, technical integration, accounting, and legal counsel, and you will learn to pull it all together, regardless of the current stage of your program.

Module 5 - Recruiting Affiliates
In this Module you will learn how to start recruiting new and established affiliates to your program, including what to do before, during and after you decide to add affiliates to your sales force.

Module 6 - Training Affiliates
In this Module you will learn about one of the most important aspects of affiliate management, the training and development of your affiliate sales force. You will learn what training can do to increase the productivity of your program, what the various types of training are, what aspects you as a manager must be responsible for, and the training resources available to your affiliates.

Module 7 - Communicating With Affiliates
In this Module you will learn why communication with your entire affiliate sales force is vital to the success of your program. You'll learn about various communication techniques, as well as how to maintain an "affiliate-friendly" atmosphere that fosters open dialogue.

Module 8 - Motivating Affiliates
In this Module you will learn how to use affiliate competitions to motivate your entire affiliate sales force (not just top performers), increase sales across the board, and activate new affiliates.

Module 9 - Quality Assurance
In this Module you will learn about the legal and ethical issues that affect your industry, and that every affiliate manager must understand. You will learn about the many aspects of online marketing affected by the law, from mail solicitations to spyware to truth in advertising. 

Module 10 - Reporting And Analysis